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(10 dazwischenliegende Versionen desselben Benutzers werden nicht angezeigt)
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''by Clemens Werkmeister'' - First draft version, 08/12/2011
''by Clemens Werkmeister'' - 2nd draft version, 30/12/2011


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== Idea ==
== Idea ==


Constructing knowledge about resources of companies (financial, human and organizational resources) by description and analysis of real companies, their problems and their solutions.  
Constructing knowledge about resources of companies (financial, human and organizational resources) by description and analysis of real companies, their problems and their solutions. The company profile serves, thus, as a counterpart to methodological training via [[Financial Exercises| exercises]].


Students (individually or in a team) choose a company and collect information about the company, from different sources (company web-site and reports, Bundesanzeiger, financial news-pages, other websites …; usually external sources). They select and organize the information, starting from typical concepts of business administration, either to provide a structured overview of the resources or an in-depth presentation of specific topics. The students present their company profile (using posters, slide-show, …).  
Students (individually or in a team) choose a company and collect information about the company, from different sources (company web-site and reports, Bundesanzeiger, financial newspages, newspapers, other websites …). Usually they will use external sources but, if available, internal sources are welcome too. They select and organize the information, starting from typical concepts of business administration, either to provide a structured overview of the resources or an in-depth presentation of specific topics. A look on competitors or the industry helps to identify normal and atypical observations.  


The students present their company profile using posters, slide-show, …, and if possible with a story.


== Purposes ==
== Purpose ==
   
   
Students should learn to<br/>
Students should learn to<br/>
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=== Overview approach: ===
=== Overview approach ===
   
   
* description of the overall resource strategy of the company<br/>
* description of the overall resource strategy of the company<br/>
*      identification of the company's resources following the [[Resource-based View| resource based view]]<br/>
* indicators for financial, human and organizational resources (see below)<br/>
* indicators for financial, human and organizational resources (see below)<br/>
* organized in a scorecard, profile, with graphs, etc.<br/>
* organized in a scorecard, profile, with graphs, etc.<br/>
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* sources: company website, annual reports, stock-quote provider<br/>
* sources: company website, annual reports, stock-quote provider<br/>


=== Focus approach: ===
=== Focus approach ===
   
   
* select one of the topics<br/>  
* select one of the topics<br/>  
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=== Important financial indicators: ===
=== Important financial indicators ===
 
 
# equity, debt, total capital (absolute figures and ratios)
# equity, debt, total capital (absolute figures and ratios)
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# debt/equity ratio (capital structure)
# debt/equity ratio (capital structure)
# market capitalization (market value) of equity
# market capitalization (market value) of equity
# book value, market-to-book-ratio
# ratios (RoE, RoI, RoA, RoS, EPS, P/E-ratio, …)
# ratios (RoE, RoI, RoA, RoS, EPS, P/E-ratio, …)


=== Details of specific equity or debt ===
=== Details of specific equity or debt ===
# bonds (amount, nominal interest rates, price, maturity, duration, …)
# bonds (amount, nominal interest rates, price, maturity, duration, volatility, term structure …)
# common stocks (price, average return over xxx years, standard deviation…)
# common stocks (price, average return over xxx years, standard deviation…)
# preferential stocks (price, …)
# preferential stocks (price, …)
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# options
# options


=== Risk, portfolios and indices ===  
=== Risk, portfolios and indices ===
# securities and their risk
# dividend return
# dividend return
# average return
# average return
# volatility (standard deviation)
# volatility (standard deviation)
# beta
# specific and market risk factors
# correlation and beta
# participation in DAX, MDAX, STOXX, S&P500, …
# participation in DAX, MDAX, STOXX, S&P500, …
# development compared to relevant index or industry  
# development compared to relevant index or industry  
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# equity cost of capital (beta, market return, risk-free rate)
# equity cost of capital (beta, market return, risk-free rate)
# WACC of the company or of comparable companies
# WACC of the company or of comparable companies
# Discounted cash flow (DCF)


=== Highlights of financial resources (if applicable; [[focus approach]]) ===
=== Highlights of financial resources (if applicable; see [http://controwiki.de/index.php?title=Company_Profile&section=5| focus approach]) ===
Facts and explanations about (among others):
# issue of new equity  
# issue of new equity  
# initial public offering (IPO)
# initial public offering (IPO)
# stock repurchase
# stock repurchase
# issue of new bonds
# issue of new bonds
# debt restructuring,
# debt restructuring  
# debt/equity swap,
# debt/equity swap
# new projects,
# new projects,
# cum- and ex-dividend share prices
# capital market imperfections,
# behavioral finance observations, ...
 


== Topics of the profile: Human Resources ==
== Topics of the profile: Human Resources ==
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# diversity
# diversity
# work-life integration
# work-life integration
# universalist, contingent, resource-based approach  
# universalist, contingent, [[Resource-based View|resource-based-view approach]]


=== Recruitment and retention ===
=== Recruitment and retention ===
# turnover rate
# turnover rate
# # of employees, of recruited staff
# # of employees, of recruited staff
# recruitment strategy
# recruitment strategy and methods
# internal / external recruitment for employees / members of board
# internal / external recruitment for employees / members of board
# employer branding
# employer branding
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=== Performance management and pay ===
=== Performance management and pay ===
# underlying motivation and performance management model
# overall / average personnel expenses / compared to total expenses
# overall / average personnel expenses / compared to total expenses
# change to previous year(s)
# change to previous year(s)
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=== Human resource development ===
=== Human resource development ===
# HR development as lip-service?
# apprentices
# apprentices
# trainees
# trainees
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# master / doctoral study programs
# master / doctoral study programs


=== Leadership and skills ===
# Managers, leaders and entrepreneurs
# leadership traits
# leadership/management styles
# coaching and mentoring




== Topics of the profile: Organizational Resources ==
== Topics of the profile: Organizational Resources ==


t.b.c.
=== Organizational basics ===
# institutional view vs functional/instrumental view
# value creation chain: inputs, transformation/conversion, output, environment
# advantages of an organization:
## economies of scale and/or scope
## specialization and division of labor
## management of the environment
## power and control
## transaction costs
# organizational effectiveness:
## external, internal/innovation approach, technical approach
## balanced scorecard
 
=== Stakeholders, managers and ethics ===
# stakeholders of the company
# important goal conflicts
# authority and hierarchy within the company
## ownership (concentration, international distribution, ...)
## board (number, position, diversity of members, changes, ...)
## divisional and functional management (idem)
## line and staff roles
# ethics and compliance
## example(s) of a dilemma: problem and solution
## underlying model of ethical reasoning
## code, policy of ethics and conduct
## ethical training
 
=== Organizational design ===
# roles
# basic structures:
## functions: direct and indirect
## divisions: product, regions, customers (markets)
## matrix
## further: hybrid, network, projects, boundless, ...
# fundamental challenges:
## vertical and horizontal differentiation vs integration
## centralization vs decentralization
## standardization vs mutual adjustment (flexibility)
# organizational patterns:
## mechanistic or organic structure
## tall or flat structure
# organizational strategies:
## global level: multi-domestic, international, global, transnational
## corporate level: vertical integration, related/unrelated diversification
## business unit level: structure follows strategy?
## functional level
 
=== Organizational change ===
# goals of change
# forces for change
# resistance against change
# evolutionary change promoted by
## managers
## systems (TQM, Six Sigma, ...)
## flexible working organization
# revolutionary change
## business process reengineering
## restructuring or downsizing
## innovation
# organizational development techniques
## intergroup training, organizational mirroring
## confrontation meeting, open spaces
## process consultation, team building
 
=== Conflict, power and politics ===
# kinds of organizational conflicts
# resolution strategies: structural, individual
# organizational power
# political tactics
 
 
---<br/>
[[Financial Exercises]]<br/>
[[Financial Resources Formulary]]
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